Business Coaching Archives

#36 How to Build a Brand on Social Media with Scott Aaron

by Silicon Alley PodcastJuly 17, 2020July 18, 2020Episodes

How to Build a Brand on Social Media

#36 How to Build a Brand on Social Media, host William Glass sits down with Scott Aaron, a best selling author, business coach, and speaker. Together they discuss the keys to building a strong personal and business brand on LinkedIn through human-centric approaches. Scott opens up about his struggles building multiple 6 figure businesses and how he was thrust into entrepreneurship at the age of 18 when his father was sent to prison for insurance fraud. You’ll come away with a number of tactical and strategic advice you can implement in your business today.

Scott Aaron’s Bio

Scott Aaron is an internationally acclaimed online-marketer, best-selling author, podcaster, and speaker. He specializes in converting traffic, creating residual income using LinkedIn, and building personal brands. Fully immersing himself in learning LinkedIn and social media strategies, Scott quickly gained traction as a leader in generating big results for other entrepreneurs, online business owners, and business coaches.

Scott is passionate about helping fellow entrepreneurs achieve success while building their own network organically and without complicated and costly marketing tactics. People-focused and result-driven, Scotts strategic approach to teaching others how to create wealth online is a game-changer when it comes to competing in a saturated digital world.

Connect with Scott

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Music

Theme music is Million Voices by Brett Miller

Ostrich

Ostrich is a personal finance app that curates information specific to you and uses the power of positive social accountability to help you define, set, & achieve your financial goals.

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Silicon Alley is a Financial Glass Production

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Finally, check out last week’s episode here.

#33 Where People Fall Short with Ben Sampson Founder of WeHero

by Silicon Alley PodcastJune 26, 2020June 26, 2020Episodes

#33 Where People Fall Short, host William Glass sits down with Ben Sampson, Founder of WeHero. Ben shares 7 tips for finding product-market fit and how he’s applied them across his own businesses. In addition, we dive deep into Ben’s current endeavor WeHero, the early mistakes – teaser it involves an illegal very addictive narcotic – and how the team overcame that pitfall as well as adapted their business model in the age of Coronavirus. Engaging and actionable, you are going to truly enjoy today’s episode with Ben Sampson.

Ben Sampson’s Bio

Ben Sampson founded his first company in high school, selling organic athletic apparel throughout California. Soon after Ben founded his second company, Soul id, focused on developing social media solutions for athletes and was ranked as one of the fastest-growing brands in the sports industry by NBC. Ben was selected as a member of the Thiel Summit as one of the top entrepreneurs under the age of 20. With Soul id Ben went on to win the North State Future Four Business Competition and was a recipient of the Rawlins award, CSU Chico Entrepreneurship Leader award, and was awarded the Entrepreneur of the Year by Innovate North State. In 2019, Ben started, WeHero. WeHero gives companies the solutions to accomplish their social mission through powerful giving and volunteer programs to create a better culture, a better brand, and a greater social impact.

WeHero’s mission is to empower 10 million people with the tools to give easily and impactfully.