The Fire Has to Be In Your Belly, Building a Liquor Company & Flipping Businesses with Chander Arora
52. In The Fire Has to Be In Your Belly, host William Glass sits down with Chander Arora, the founder and CEO of Red Eye Louie’s. In today’s episode, we go deep into Chander’s entrepreneurial journey and how he went from driving a forklift in a textile factory to founding an international spirits brand. Chander is wide-open about both his successes and failures. There are some doozies from terrible losses on international shipments to nefarious hackers.
About Chander Arora
Chander Arora is the Founder & CEO of Red Eye Louie’s a liquor brand with a number of unique spirits in its arsenal. Chander is an international expert in the spirits industry with 20+ years of experience. Chander started the company in 2011 by helping his daughter, Nina Arora, with her college project by creating the company’s first product Vodquila (a crafted blend of Vodka and Tequila.) Chander turned his daughter’s college assignment into an international spirits business. With his knowledge of chemistry, he is able to create all the formulas and recipes for each blend.
Prior to starting Red Eye Louie’s, Chander came to the US from India while on business where he met the love of his life. As a self-starter and determined to make the American dream a reality he began buying and selling businesses that ranged from laundromats, convenience stores, real estate, and even truck stops.
Connect with Red Eye Louie’s
Website: https://redeyelouies.com/
Crowdfunding: https://www.startengine.com/red-eye-louies
Instagram: https://www.instagram.com/vodquila/
Find a Retailer: https://www.wine-searcher.com/find/red+eye+louies
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Music
Theme music is Million Voices by Brett Miller
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Finally, check out last week’s episode here.