52. The Fire Has to Be In Your Belly, Building a Liquor Brand, & Flipping Businesses | Chander Arora Founder & CEO of Red Eye Louie's

52.In The Fire Has to Be In Your Belly, host William Glass sits down with Chander Arora, the founder and CEO of Red Eye Louie’s. In today’s episode, we go deep into Chander’s entrepreneurial journey and how he went from driving a forklift in a textile factory to founding an international spirits brand. Chander is wide-open about both his successes and failures. There are some doozies from terrible losses on international shipments to nefarious hackers.

Chander Arora is the Founder & CEO of Red Eye Louie’s a liquor brand with a number of unique spirits in its arsenal. Chander is an international expert in the spirits industry with 20+ years of experience. Chander started the company in 2011 by helping his daughter, Nina Arora, with her college project by creating the company’s first product Vodquila (a crafted blend of Vodka and Tequila.) Chander turned his daughter’s college assignment into an international spirits business. With his knowledge of chemistry, he is able to create all the formulas and recipes for each blend.

Prior to starting Red Eye Louie’s, Chander came to the US from India while on business where he met the love of his life. As a self-starter and determined to make the American dream a reality he began buying and selling businesses that ranged from laundromats, convenience stores, real estate, and even truck stops.

NOTE: For full transparency, it just so happens that Red Eye Louie’s recently opened up an equity crowdfunding round. I did purchase a small number of shares in Red Eye Louie’s but regardless I’ve been wanting to tell the Red Eye Louie’s story for a while now.

Connect with Chander Arora & Red Eye Louie’s

Website: https://redeyelouies.com/

Crowdfunding: https://www.startengine.com/red-eye-louies

Instagram: https://www.instagram.com/vodquila/

Find a Retailer: https://www.wine-searcher.com/find/red+eye+louies

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Theme music is Million Voices by Brett Miller – www.brettmillerofficial.com

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